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Privacy Policy

Posted by Ron Opher On January 1

Welcome to PhillyPhanatics.com – The online community for Philly sports Phanatics, produced by The Fan Source, LLC.

At The Fan Source, LLC (“Fan Source”), privacy is a top priority and we provide this Privacy Policy to outline our practices and procedures with respect to information collection and use to enable you to make an informed decision about sharing information with us.

INFORMATION WE COLLECT

Non-Personally Identifiable Information
As part of our on-going efforts to ensure the best possible experience for all visitors to PhillyPhanatics.com, we may use log files, web beacons and cookies (defined below) to collect and store data from browsers, advertiser and third party sites (“Sites”) to aggregate Information. The Information collected is used for marketing purposes, enables us to determine which advertisements perform well, allows us to more effectively match advertisements and website content to your interests, if necessary, assists us in improving the operation of our services, helps us to maintain the quality of our services, and enhances our services to our advertisers and affiliates.

“Log files” store tracked actions occurring on Sites and collect data including your IP address, browser type, referring url, request url, user agent, browser accept language, platform type, and date/time stamp (for clicks and sales/leads only), which make up click, impression, and sales/lead data, advertisements viewed, and any other data that comes from interaction with PhillyPhanatics.com.

“Web beacons” are objects that are embedded in a web page or e-mail and are usually invisible to the user but are used to track a web user’s navigation of a website or collection of websites or pages, interaction with an e-mail, the completion of transactions, submittal of applications and browsing behavior.

“Cookies” are files (e.g. flash browser objects or http header) that are stored on your web-enabled client (such as your web browser). There are many misconceptions about Cookies, some of which we will try to address in this policy. Cookies cannot erase your hard drive or otherwise damage your computer and do not tell us an e-mail address or any other PII. The Fan Source, LLC does not and cannot use Cookies or web beacons to retrieve PII from your computer. Cookies are used to improve the experience web users have when they see web advertisements. When a consumer responds to or views an Internet advertisement on PhillyPhanatics.com (such as through third-party Web sites or email solicitation), our advertisers/affiliates may send a Cookie and/or gif file to assign an anonymous, unique identifier to the end user’s Internet browser. One function of these Cookies is to provide our advertisers/affiliates with information for the purpose of paying third-parties commissions when an Internet user clicks on a link, creates a lead, or makes a purchase on an advertiser’s Web site. If the Internet user re-visits the advertiser’s site directly, our advertisers/affiliates are able to continue to track the user’s activities (excluding PII) on the advertiser’s site and reward the third-party Web site that referred the user. Our advertisers/affiliates may use Cookies to estimate the total reach of an advertising campaign, as well as frequency of display. This allows advertisers to determine with greater accuracy the composition of the audience they reach. Cookies may also be used to control the delivery of a series of advertisements to a web browser, and to limit the number of times a web browser receives any one advertisement. Our advertisers/affiliates also may use Internet browsing and online purchase data associated with an anonymous identifier to develop a predictive statistical user profile of the end user’s needs and interests. We and our advertisers/affiliates reserve the right to retain all ad delivery and reporting data as long as may be reasonably necessary for accounting and audit purposes.

There are two classes of Cookies based on how long they remain on an internet enabled device: (i) “Session Cookies,” which are used only during a web user’s visit to a website or web page and are erased once such user closes the browser, and (ii) “Persistent Cookies,” which remain on a web user’s browser for no more than 5 years from a user’s last interaction with an advertisement.

A useful resource on understanding Cookies may be found at http://www.allaboutcookies.org.

SHARING YOUR INFORMATION

Information Shared by The Fan Source, LLC
The Fan Source, LLC will only share your Information for the limited purposes provided for in this Privacy Policy. This may include sharing Information (1) to enable third party service providers to assist or facilitate in the services we provide to our clients; (2) to comply with applicable laws and regulations or to respond to a subpoena, search warrant or other lawful request for information received by us, whether or not a response is required by applicable law; (3) to enforce our terms of use and other agreements or to protect our rights; (4) to protect the safety of members of the public and users of the service; (5) with other Fan Source entities and third party marketing partners (including advertisers and publishers) for marketing purposes; (6) with vendors, administrative service providers, technology providers, and carefully selected partners for data validation, enhancement, information verification and suppression services; or (7) for any other purpose for which you provide consent. We may share Information with other Fan Source entities, advertisers, publishers and other third parties for marketing purposes and online behavioral advertising, but such Information does not include PII; provided, however, such Fan Source entities, advertisers, publishers and other third parties may combine such Information with any PII that you may choose to give in registering and transacting with their websites and other platforms, and such information and PII may be sent through PhillyPhanatics.com to the relevant Fan Source entities, advertisers, publishers and other third parties. With respect to online behavioral advertising, we, the Fan Source entities and other third parties may use non-personally identifiable information collected or shared with respect to your visits to websites we have relationships with for various purposes, including, but not limited to providing advertisements about goods and services likely to be of greater interest to you. Typically a cookie or third party web beacon is used to collect this information. To learn more about this behavioral advertising practice or to opt-out of this type of advertising, please click on the following link: www.networkadvertising.org. While The Fan Source, LLC chooses its business partners and clients carefully and strongly encourages them to adopt responsible approaches to online marketing, The Fan Source, LLC is not responsible for the information and privacy practices of such third parties. The collection, use, and disclosure of information by clients and partners are subject to their respective privacy policies, which may differ from this Privacy Policy. If this is of concern to you, you may wish to check the applicable privacy policies of such third parties to determine how they handle any information they collect from you.
In the event that The Fan Source, LLC is acquired by or merged with a third party entity, we reserve the right, in any of these circumstances, to transfer or assign the information we have collected from you as part of such merger, acquisition, sale, or other change of control. In the unlikely event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors’ rights generally, we may not be able to control how your Information is treated, transferred, or used.

Information Collected by Third Party Sites
Please be aware that the websites of our advertiser/affiliate clients as well as the websites on which we place advertisements or any third party websites linked to one of our sites also may collect information from you for various purposes, including, but not limited to providing advertisements about goods and services likely to be of greater interest to you. Such information may include non-personally identifiable information through the use of Cookies and other technology and any personally identifiable information you may choose to give in registering and transacting with such website. These companies typically use a cookie or third party web beacon to collect this information. To learn more about this behavioral advertising practice or to opt-out of this type of advertising, please click on the following link: www.networkadvertising.org. Although we choose our business partners and clients carefully, The Fan Source, LLC is not responsible for the privacy practices of such third parties. If this is of concern to you, you may wish to check the applicable privacy policies of such third parties to determine how they handle any information they collect from you.

YOUR CHOICES

You will have the option of blocking the use of Cookies by changing a setting in your Internet browser. Please see your browser supplier’s Web site for details on how to do this.

DATA PROCESSING/SAFE HARBOR (for European Union citizens):

The European Union (“EU”) maintains strict privacy laws. These rules differ significantly from the laws of the United States of America (“US”). To reconcile these differences, the US and the EU have created a safe harbor (“Safe Harbor”) that defines mutually acceptable privacy operations. For more information see www.export.gov/safeharbor/.

Security
The Fan Source, LLS employs appropriate measures to ensure the security of all Information, and we routinely evaluate our practices to identify security threats or opportunities for the improvement of our services. No transmission of information is guaranteed to be completely secure. Unauthorized entry or use, hardware or software failure, and other factors may compromise data security. You acknowledge and agree to assume this risk when communicating with us.

CHANGES

As the standards governing Internet privacy continue to evolve, The Fan Source, LLC may find it appropriate or necessary to update this Privacy Policy from time to time. As a result, we reserve the right to change this Privacy Policy at any time and shall post such changes on the Website. Our Website will state the date the Privacy Policy was last updated. We encourage you to review the Privacy Policy whenever you use this Website to make sure you understand how your information will be used.

MISCELLANEOUS

Children’s Privacy
The Fan Source, LLC is very sensitive to the issue of the privacy rights of children. While we strive to post content that would not be reasonably considered objectionable to any audience, we note that The Fan Source, LLC websites and services generally are neither developed for, nor directed at, children.

Your Representations
YOU UNDERSTAND AND AGREE THAT ANY DISPUTE OVER PRIVACY IS SUBJECT TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY AND APPLICABLE SITE TERMS AND CONDITIONS. You also agree that you have provided notice to, and obtained consent from, any third party individuals whose Information you supply to us with regard to: (a) the purposes for which such third party’s Information has been collected; (b) the intended recipients or categories of recipients of the third party’s Information; (c) which of the third party’s data are obligatory and which data, if any, are voluntary; and (d) how the third party can access and, if necessary, rectify the data held about him/her. It is the express wish of the parties that the Privacy Policy and all related documents have been drawn up in the English language and that the English version of this Privacy Policy shall be the sole version used in interpreting and enforcing this Privacy Policy.

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1 Response

  1. Philly Phanatics – THE online community for Philly sports Phanatics » Blog Archive » Voice of the Phanatics Says:

    [...] privacy policy is also posted on this [...]

    Posted on October 24th, 2010 at 12:52 pm

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